Description
JCPenney 91st Anniversary Silver-Tone Token Coin – “Go For It!” Collectible. One side features the JCPenney 91st Anniversary logo, and the reverse reads “GO FOR IT!”. in raised lettering. The slogan “Go For It!”. About This Token. This listing is for a silver-tone JCPenney 91st Anniversary promotional token. One side features the JCPenney 91st Anniversary logo, and the reverse reads “GO FOR IT!” in raised lettering. About This Token: These tokens were produced by JCPenney during the company’s 91st anniversary celebration in the early 1990s. They were often handed out at store events, employee recognition meetings, or customer promotions. The slogan “Go For It!” was part of a motivational campaign JCPenney used to encourage team spirit and sales performance. Pieces like this have become collectible reminders of the company’s long retail history dating back to 1902. Condition: Good overall shape with normal light surface wear from age and handling. No dents or bends. Measures approximately 34.3 mm in diameter. Please review photos for details. A great addition for collectors of retail history, JCPenney memorabilia, or vintage promotional tokens. Ships with extreme care, with 1-day handling time or sooner. Thanks for looking! Any questions, please feel free to ask.